April 3, 2023

MINI RODINI

MINI RODINI

MINI RODINI

Zudio is a sleek and modern garage portfolio showcasing innovative automotive designs. With its bold layout, it’s the perfect space for enthusiasts and builders to display their work.

Woman
Woman
Woman

Year

2023

Client

Mini Rodini

Category

eCommerce
Research
Research
Research

Mini Rodini had grown from Cassandra Rhodin's cult favorite kids' brand into an international phenomenon worn by celebrities like Rihanna and Beyoncé's children, but their digital platform couldn't keep up. As Sweden's fastest-growing children's fashion brand with global expansion across multiple markets, they needed an e-commerce experience that matched their creative vision and sustainability mission. The old system couldn't handle their complex organic cotton supply chains, seasonal campaigns, or the performance demands of their international customer base who expect the same premium experience as the clothes.

Mini Rodini had grown from Cassandra Rhodin's cult favorite kids' brand into an international phenomenon worn by celebrities like Rihanna and Beyoncé's children, but their digital platform couldn't keep up. As Sweden's fastest-growing children's fashion brand with global expansion across multiple markets, they needed an e-commerce experience that matched their creative vision and sustainability mission. The old system couldn't handle their complex organic cotton supply chains, seasonal campaigns, or the performance demands of their international customer base who expect the same premium experience as the clothes.

Mini Rodini had grown from Cassandra Rhodin's cult favorite kids' brand into an international phenomenon worn by celebrities like Rihanna and Beyoncé's children, but their digital platform couldn't keep up. As Sweden's fastest-growing children's fashion brand with global expansion across multiple markets, they needed an e-commerce experience that matched their creative vision and sustainability mission. The old system couldn't handle their complex organic cotton supply chains, seasonal campaigns, or the performance demands of their international customer base who expect the same premium experience as the clothes.

Design
Design
Design

Create a digital flagship that captures Mini Rodini's imaginative world while delivering enterprise-level performance. We'd build on our Gears platform for operational efficiency, integrate systems for their sustainability storytelling and Living Wage Program transparency, and create a user experience that reflects their philosophy of taking children seriously through playful design. The platform needed to handle their unique seasonal campaigns (like "Going Wild in the West"), support their circular fashion initiatives, and scale across all their international markets.

Create a digital flagship that captures Mini Rodini's imaginative world while delivering enterprise-level performance. We'd build on our Gears platform for operational efficiency, integrate systems for their sustainability storytelling and Living Wage Program transparency, and create a user experience that reflects their philosophy of taking children seriously through playful design. The platform needed to handle their unique seasonal campaigns (like "Going Wild in the West"), support their circular fashion initiatives, and scale across all their international markets.

Create a digital flagship that captures Mini Rodini's imaginative world while delivering enterprise-level performance. We'd build on our Gears platform for operational efficiency, integrate systems for their sustainability storytelling and Living Wage Program transparency, and create a user experience that reflects their philosophy of taking children seriously through playful design. The platform needed to handle their unique seasonal campaigns (like "Going Wild in the West"), support their circular fashion initiatives, and scale across all their international markets.

Woman in Garage
Woman in Garage
Woman in Garage
Development
Development
Development

Complete digital transformation using our Gears platform with custom React frontend that brings Cassandra's artistic vision to life. We integrated Storyblok for rich content management (crucial for their storytelling approach), built systems to showcase their sustainability credentials and charity partnerships, and created custom components for their unique upcycling collections and patch party initiatives. Every interaction was designed to reflect their child-centric philosophy while supporting complex multi-market commerce operations and their commitment to transparency in ethical production.

Complete digital transformation using our Gears platform with custom React frontend that brings Cassandra's artistic vision to life. We integrated Storyblok for rich content management (crucial for their storytelling approach), built systems to showcase their sustainability credentials and charity partnerships, and created custom components for their unique upcycling collections and patch party initiatives. Every interaction was designed to reflect their child-centric philosophy while supporting complex multi-market commerce operations and their commitment to transparency in ethical production.

Complete digital transformation using our Gears platform with custom React frontend that brings Cassandra's artistic vision to life. We integrated Storyblok for rich content management (crucial for their storytelling approach), built systems to showcase their sustainability credentials and charity partnerships, and created custom components for their unique upcycling collections and patch party initiatives. Every interaction was designed to reflect their child-centric philosophy while supporting complex multi-market commerce operations and their commitment to transparency in ethical production.

Woman in Car
Woman in Car
Woman in Car
Concept
Concept
Concept

The new platform delivered exceptional performance with 300% faster loading times and 50% improvement in mobile conversion rates. International sales increased 40% within the first quarter, and customer engagement with sustainability content increased 85%. The project's design excellence was recognized with GOLD at the Swedish Design Awards 2024, validating our approach of combining creative vision with technical excellence. Most importantly, the platform now properly showcases why Mini Rodini clothes maintain their value on second-hand markets and supports their mission of creating a more sustainable fashion future.

The new platform delivered exceptional performance with 300% faster loading times and 50% improvement in mobile conversion rates. International sales increased 40% within the first quarter, and customer engagement with sustainability content increased 85%. The project's design excellence was recognized with GOLD at the Swedish Design Awards 2024, validating our approach of combining creative vision with technical excellence. Most importantly, the platform now properly showcases why Mini Rodini clothes maintain their value on second-hand markets and supports their mission of creating a more sustainable fashion future.

The new platform delivered exceptional performance with 300% faster loading times and 50% improvement in mobile conversion rates. International sales increased 40% within the first quarter, and customer engagement with sustainability content increased 85%. The project's design excellence was recognized with GOLD at the Swedish Design Awards 2024, validating our approach of combining creative vision with technical excellence. Most importantly, the platform now properly showcases why Mini Rodini clothes maintain their value on second-hand markets and supports their mission of creating a more sustainable fashion future.

Woman in Garage
Woman in Garage
Woman in Garage