TRY Stockholm × Emfas: The product content crisis costing you conversions
TRY Stockholm × Emfas: The product content crisis costing you conversions
Fashion brands struggle with product data quality—inconsistent descriptions, missing attributes, and hours of manual catalog work. Every poorly written product page is a lost sale. Every missing size chart is an abandoned cart.
Emfas integrates directly with platforms like Centra, offering retailers AI-driven workflows to streamline catalog management. No more copy-pasting. No more guesswork. Just perfect product content, automatically generated from your Centra attributes.
Fashion brands struggle with product data quality—inconsistent descriptions, missing attributes, and hours of manual catalog work. Every poorly written product page is a lost sale. Every missing size chart is an abandoned cart.
Emfas integrates directly with platforms like Centra, offering retailers AI-driven workflows to streamline catalog management. No more copy-pasting. No more guesswork. Just perfect product content, automatically generated from your Centra attributes.
Brands we're proud to work with.
Brands we're proud to work with.
Brands we're proud to work with.
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From product attributes to compelling stories
TRY Stockholm and Emfas share a vision: making e-commerce operations as smooth as the customer experience. Emfas generates on-brand product content for your entire catalog instantly—turning basic Centra product data into rich, SEO-optimized descriptions that sell.
How it works: Pull product attributes directly from Centra. Emfas AI understands your brand voice, product specifications, and market positioning. In seconds, it generates descriptions that feel handcrafted—because they're trained on your specific guidelines and tone.
TRY Stockholm and Emfas share a vision: making e-commerce operations as smooth as the customer experience. Emfas generates on-brand product content for your entire catalog instantly—turning basic Centra product data into rich, SEO-optimized descriptions that sell.
How it works: Pull product attributes directly from Centra. Emfas AI understands your brand voice, product specifications, and market positioning. In seconds, it generates descriptions that feel handcrafted—because they're trained on your specific guidelines and tone.
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Already transforming catalogs for our clients
Our clients trust Emfas to power their product content at scale. Stronger, Dedicated Brand, and Swims all use Emfas to automatically generate compelling product descriptions directly from their Centra data.
See it live: Experience how Emfas-powered descriptions work on Stronger, Dedicated Brand, and Swims—all seamlessly integrated through our Centra implementations.
Our clients trust Emfas to power their product content at scale. Stronger, Dedicated Brand, and Swims all use Emfas to automatically generate compelling product descriptions directly from their Centra data.
See it live: Experience how Emfas-powered descriptions work on Stronger, Dedicated Brand, and Swims—all seamlessly integrated through our Centra implementations.
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What Emfas delivers through Centra
Automatically fix SEO issues across your product catalog
Enforce brand guidelines across all content
Manage and sync content across all your markets effortlessly
Generate descriptions in multiple languages from one source
Update entire collections in minutes, not weeks
Headless commerce shouldn't feel complicated. Emfas works seamlessly with our Centra implementations:
Direct sync with Centra product attributes
Automatic content generation on product creation
Bulk updates for seasonal collections
Multi-language support for international markets
Brand voice training specific to your guidelines
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Scale your catalog without scaling your team
Real growth happens in the months and years after go-live—that's where TRY works as a proactive partner. With Emfas, we continuously refine your content strategy, train the AI on new collections, and ensure every product launches with perfect descriptions.
Let's automate your catalog management
Stop wasting time on repetitive content tasks. Start focusing on what makes your brand unique.
Real growth happens in the months and years after go-live—that's where TRY works as a proactive partner. With Emfas, we continuously refine your content strategy, train the AI on new collections, and ensure every product launches with perfect descriptions.
Let's automate your catalog management
Stop wasting time on repetitive content tasks. Start focusing on what makes your brand unique.
Real growth happens in the months and years after go-live—that's where TRY works as a proactive partner. With Emfas, we continuously refine your content strategy, train the AI on new collections, and ensure every product launches with perfect descriptions.
Let's automate your catalog management
Stop wasting time on repetitive content tasks. Start focusing on what makes your brand unique.
Our Design Awards
Our Design Awards
Our Design Awards
Swedish Design Award Nominated
Stronger
2025
Swedish Design Award Nominated
Stronger
2025
Swedish Design Award Nominated
Stronger
2025
Swedish Design Award Nominated
Dedicated
2025
Swedish Design Award Nominated
Dedicated
2025
Swedish Design Award Nominated
Dedicated
2025
Swedish Design Award Gold
Mini Rodini
2024
Swedish Design Award Gold
Mini Rodini
2024
Swedish Design Award Gold
Mini Rodini
2024
Swedish Design Award Nominated
EQPE
2024
Swedish Design Award Nominated
EQPE
2024
Swedish Design Award Nominated
EQPE
2024
Swedish Design Award Nominated
Röhnisch
2024
Swedish Design Award Nominated
Röhnisch
2024
Swedish Design Award Nominated
Röhnisch
2024
German Design Award Gold
OAS
2024
German Design Award Gold
OAS
2024
German Design Award Gold
OAS
2024
Swedish Design Award Silver
OAS
2022
Swedish Design Award Silver
OAS
2022
Swedish Design Award Silver
OAS
2022



